Unlocking The Potential of Augmented Reality for Businesses

Augmented Reality (AR) is a technology that is rapidly gaining traction in the business world. It has the potential to revolutionize how businesses use data to interact with their customers, create more engaging experiences, and increase sales. In this post, we’ll explore some of the ways that businesses are using AR to their advantage, as well as discuss how you can use AR in your business.

Business Cards

AR-driven platform for creating interactive business cards is connecting the analog with the digital world. It allows you to turn any printed business card into an interactive digital experience by adding videos, pictures, links, audio clips and other features. This makes it easier for customers to find out more about your product or service and contact you quickly. Additionally, it helps build brand trust and loyalty by providing customers with a memorable digital experience.

Ikea Mobile App and Pokemon Go

Ikea’s mobile app uses AR technology to allow customers to virtually place furniture in their homes before making a purchase decision. This removes any guesswork when it comes to buying furniture online since customers can see exactly how the item will look in their space. Pokemon Go is another example of how businesses are utilizing AR technology – users can catch virtual monsters within the game by travelling around real-world locations. This encourages players to explore new places and discover new businesses along the way.

Loreal Makeup App, US Army Tactical Augmented Reality Program, and Disney’s 3D Coloring Book Characters

Loreal’s Makeup App uses facial recognition technology combined with advanced algorithms to provide users with makeup recommendations based on their skin type and color preferences. The US Army has implemented a Tactical Augmented Reality program which gives soldiers access to critical information such as enemy positions in real time via their smart glasses or helmet visors. Finally, Disney has released an augmented reality coloring book app which allows kids to bring 3D versions of their favorite characters from books to life using only their smartphones or tablets!

Adidas’ Snapchat Lenses

Adidas recently released its Snapchat lens campaign which allows users to try on its latest shoes using just their smartphones! The lenses are powered by Snappables – Adidas’ augmented reality game – which lets users take photos of themselves wearing different pairs of shoes without actually having them on hand! It also provides users with fun challenges such as racing against friends or dodging obstacles while wearing Adidas shoes!


As you can see, there are many opportunities for businesses of all sizes and industries to leverage AR technology in order to engage with customers and increase sales potential. Whether you’re looking for a way to make your product stand out from competitors or just want an easy way for consumers to find out more about what you have to offer, AR could be the perfect solution for you! By leveraging this powerful technology, your business will be able unlock new opportunities that will help propel it forward now and into the future.

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